Dana Todd: Internet Summit – 2015 Predictions in Search

  Dana Todd @DanaTodd Newsforce.com  (P.S. her hair is purple today… Love her!) From #isum10 2015 Predictions: – UPC Search (bar codes and mobile codes) – DSPs and custom dashboards for the masses – “App SEO” – Sponsored stories in news via PPC – OOH search/augmented reality – TV search – iAds $bigger than Yahoo!/Bing…

4 Great Email Marketing Stats

I’ve been working on a presentation on Email Marketing that I will be delivering next week. In my search for recent statistics, I found some that I thought I’d share as they just go to show how effective email marketing can be! If you’re not using email marketing in your marketing plan, you should be….

The Value of Social Friendships

What do you think your friendship is worth? And what are friendships worth to you? $25 or an iPad? Every morning, as I check Facebook, I am inundated with requests for help from our friends. “I’m trying to build a chicken coop in Farmville, can you help?” or “My daughters’ boyfriends’ mother has a new…

9 B2B Social Media Marketing Statistics

As you may recall from some of my previous posts, I love data! So when I came across a list of 28 Awesome B2B Social Media statistics, I had to hold back from squealing with glee! Here are 9 of my fav’s plus a couple of surprise stats. Surprise stat: Only 50% of B2B marketers formally analyze…

The Number ONE Secret To Successful Email Marketing Campaigns

There is a VERY simple email marketing tactic that can be the biggest deciding factor between a successful and ineffective email marketing initiative. The secret? Developing the RIGHT subject line for an email message. How often have you bought a magazine at the grocery store because of the headline on the front? Or watched a tv show…

Email Marketing Trends – Click Rates by Number of Links

Part 3: Email marketing – one of the most cost effective marketing channels available. (Read my post on “The Social Media – Email Connection and Four Strategies to Connect Them” to see how email marketing can be even MORE effective!) A study was recently released showing the latest email marketing trends. There are a few great…

Email Marketing Trends – Click Rates

Part 2: Email marketing – one of the most cost effective marketing channels available. (Read my post on “The Social Media – Email Connection and Four Strategies to Connect Them” to see how email marketing can be even MORE effective!) A study was recently released showing the latest email marketing trends. There are a few…

Email Marketing Trends – Open Rates

I love email marketing. Why? It is one of the most cost effective marketing channels available. (Read my post on “The Social Media – Email Connection and Four Strategies to Connect Them” to see how email marketing can be even MORE effective!) A study was recently released showing the latest email marketing trends. There are…