It’s Been a A While – and 13 Trends for 2013

Ok – I know. I don’t play by my own rules… and haven’t posted a blog post in months! I apologize. That whole work thing keeps getting in my way 🙂 I’m sorry… So here I am again, and its time to share new stuff.  I just participated in 2 days of training with some…

Oreo and the Mars Landing

What does an Oreo cookie have to do with the Mars landing?  It is part of The Daily Twist marketing campaign – an effort launched by Nabisco-owned Oreo launched in late June to mark the cookie’s 100th birthday. An image of an Oreo will be shared every day for the next 100 days on its Facebook…

2012 Resolutions? Bah….

I am not big on resolutions. I think it goes back to my 20’s when I tried every year to set a resolution, and stick to it. It would start out the same – pick from the following: Diet Quit smoking New job New boyfriend Etc… Then, mix in a little effort Stir Shake Bake…

Creating an Innovative Workspace: Part 1

I know – I’ve neglected my blog. I feel bad, but I’ve been trying to balance my work and life lately, and my blog was something that had to be put on hold for a bit. That said, I’m back! I’ve been involved in some recent meetings at work that reminded me of a time…

It’s the Little Things – Launching a New Product

It’s the little things that give me joy…. Its been a while, and I apologize for that. But I’ve been working like crazy on a new product that my company is launching. I thought it might be interesting to share a bit of inside scoop on how we’re building this thing. I love my job……

Follow Up – How To Make Me Hire You

My recent blog post: It’s the Little Things – How to Make Me Hire You had such a huge response! I’m happy to report that I made offers to 5 of the candidates who interviewed with me last week! One of the candidates I hired was the gentleman who returned after the interview and hand…

Women in Business Award Luncheon

I was so honored to be awards a Women in Business Award today, along with 23 other deserving women. Inside Business were the hosts and organizers, and put on a terrific event to honor us. I was grateful to Nicole Newsome, my husband John, sister Kylie, brother in law Kyle and my team from Dominion…

A Personal Update – and Setting New Goals

Its been a very busy few weeks. I started a new job, while wrapping up with old clients, attended a conference in Raleigh, NC, organized a fundraising event for The Geekettes Club, and worked on selecting a Board of Directors for The Club. Phew! I need a holiday 😀 In all honesty, I’m having a…

Inspiration from “The Fulfillment Guy” and Zappos

My friend and client, Eric Brown – aka “The Fulfillment Guy” – had the privilege of meeting Tony Hsieh, the CEO of Zappos. I’m envious of Eric… Tony is an inspiration. He has built a phenomenal company, that was just recently acquired by Amazon. I just bought Tony’s book “Delivering Happiness”, and can’t wait to dig in….

WeReward: Just Another Geo-Location Service?

You may recall my post on FourSquare, where I talk about the benefits to retailers in using the ‘check-in’ service. Since that write up, I’ve signed up for and played with nearly a dozen new sites and apps. In addition to Gowalla, Foursquare, and Brightkite, I’ve also used the check-in feature of Yelp, and  Whrrl (although I lost my…

#LMX2010 – A Big Day in Hampton Roads History

Tomorrow is a big day in Hampton Roads. For the first time, the region is pulling out all the stops and hosting a huge marketing convention. This is a big deal in this military heavy region – most conventions are government or military related. About a year ago, Kurt Noer, the CEO and Founder of…

4 Great Email Marketing Stats

I’ve been working on a presentation on Email Marketing that I will be delivering next week. In my search for recent statistics, I found some that I thought I’d share as they just go to show how effective email marketing can be! If you’re not using email marketing in your marketing plan, you should be….