Updated stats as of 5/5/10 – Social Media and its effects are changing all the time!
Tag: Web Analytics
The Social Media – Email Connection and 4 Strategies to Connect Them
As a marketing ‘generalist’, it is my job to understand the ins and outs of all marketing channels. I don’t pretend to be an expert at all of them, or even some of them. But I make it my job to keep up with new tactics and new channels. It is my belief that this…
Few Professionals Are Measuring Social Media ROI
According to a recent survey by Mzinga and Babson Executive Education, very few professionals (16%) are measuring Social Media ROI. Is this because most don’t know HOW to measure it? I would venture to guess that a lot of professionals are unsure how to start tracking Social Media marketing results. Here are some other insights…
SocialSonya - Marketing Coach 