Ten Simple Blogging Tips to Increase Your Traffic

Are you satisfied with your blog traffic? Do you know hot to increase it? I was reading some of the posts on Inbound Marketers – For Marketing Professionals (a group of which I’m a member on Linked In) and saw a post by one of our members, Erin Smith that resonated with me. She  put…

Excerpt: FourSquare, Groupon offer small-biz benefits – Article

Excerpt from an article I wrote for Inside Business newspaper (print and online): <– I have a friend whose daily activities can be viewed by the world through FourSquare. We know where he is almost every minute of the day (and boy, does he eat a lot!). So what is FourSquare? And how can you…

Top 15 Favorites – Social Media Websites and Experts

Lately, a few friends have asked me who I follow for Social Media news. So here is my list of just a few of my favorites – both websites and ‘experts’. It includes folks I know who may not yet be famous, but are pretty darn smart 😀 Please feel free to add your recommendations in the ‘comments’. I’ll also probably keep adding to this list as I find more great people to recommend. Enjoy!

Email Marketing Trends – Click Rates by Number of Links

Part 3: Email marketing – one of the most cost effective marketing channels available. (Read my post on “The Social Media – Email Connection and Four Strategies to Connect Them” to see how email marketing can be even MORE effective!) A study was recently released showing the latest email marketing trends. There are a few great…

Email Marketing Trends – Click Rates

Part 2: Email marketing – one of the most cost effective marketing channels available. (Read my post on “The Social Media – Email Connection and Four Strategies to Connect Them” to see how email marketing can be even MORE effective!) A study was recently released showing the latest email marketing trends. There are a few…

Email Marketing Trends – Open Rates

I love email marketing. Why? It is one of the most cost effective marketing channels available. (Read my post on “The Social Media – Email Connection and Four Strategies to Connect Them” to see how email marketing can be even MORE effective!) A study was recently released showing the latest email marketing trends. There are…

The Matrix Code Wars….

Welcome to the matrix code wars! Have you seen these before? They seem to be appearing all over the place! You may have seen them in magazines, on websites, posters and mobile screens. They are all matrix codes (or 2 dimensional barcodes) – and they may just be another tool in your mobile marketing toolkit….

Nielsen Study: Internet & Social Media Consumer Insights

Sorry its been a while! I’ve been traveling (back to my home country of Australia), and then my Mac died (gasp!) But I’m back online, and bringing you the latest stats on Social Media usage from the folks at Nielsen. What I find interesting is the extraordinary growth of Twitter – 1,520% in the last…