You may recall my post on FourSquare, where I talk about the benefits to retailers in using the ‘check-in’ service. Since that write up, I’ve signed up for and played with nearly a dozen new sites and apps. In addition to Gowalla, Foursquare, and Brightkite, I’ve also used the check-in feature of Yelp, and Whrrl (although I lost my…
Tag: YouTube
Nike, Videography and Advertising.
I really appreciate great videography in advertising. This video for Nike Football (aka soccer) was directed by Hollywood director/producer – Alejandro G. Iñarritu (of 21 Grams & Babel fame). In the video, an epic football journey unfolds through a match of goal line clearances, game-winning tackles and lightning footwork that literally send a ripple effect…
How to Create a Winning Video
I just wrote a “How To” post for a client on creating a winning video. With the launch of YouTube’s new video editing tool, more people now have the ability to develop their own videos. The tools are so readily available – digital cameras with video cameras, Flip cameras, and cameras built in to computer…
SocialSonya - Marketing Coach 