From the amazing folks at Socialnomics – esp. author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies.
5 responses
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Great video. Thanks for sharing.
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You’re welcome! Thanks for stopping by 😀
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But the examples are old and does not hold true anymore. They suceeded as first movers in the different fields, don´t you think? I mean, not everyone can suceed like that, right?
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Ola – most of these examples are still fairly recent (although I guess in web time, not so much). However, I know of successes that are occurring every day. Not every campaign is going to have these types of results – the examples are maybe the exception, but if success is measured as anything that moves the needle in a positive direction (sales, customer satisfaction, exposure, awareness), then I think we can expect that there are more successes than failures.
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The author
Ernest M. Hemingway was an American novelist, short-story writer, journalist, and sportsman.
SocialSonya 
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