Personal Branding – Your Identity

Personal Branding

I’m working on a coaching class to help my colleagues and team build personal brands. Once I’ve completed the class, I’ll share the material here for anyone who wishes to build their own online brand.

Here is a teaser:

STEP 1: Identify a high-interest topic that YOU are interested in and that you want to be perceived as an expert in.

STEP 2: Curate that topic and provide some context around it. Over time, if you continue curating a lot of content in that topic area, it will lead to expertise and credibility that will build a following.

Stay tuned for more in the coming weeks!

2 Comments Add yours

  1. Such a great tip Sonya! This is exactly what another mentor taught me. I’m finally doing just that, and I have to say it’s so much fun when you write/talk/curate about something you love!

    1. socialsonya says:

      Thank you! Good luck 🙂

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