Personal Branding – Your Identity

I’m working on a coaching class to help my colleagues and team build personal brands. Once I’ve completed the class, I’ll share the material here for anyone who wishes to build their own online brand.

Here is a teaser:

STEP 1: Identify a high-interest topic that YOU are interested in and that you want to be perceived as an expert in.

STEP 2: Curate that topic and provide some context around it. Over time, if you continue curating a lot of content in that topic area, it will lead to expertise and credibility that will build a following.

Stay tuned for more in the coming weeks!