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  • Oops – I’m back!

    Gosh – it has been forever since I’ve posted on my blog. As much as I teach others how to setup, manage and maintain successful blogs, I’m the worst at… Read more

  • Personal Branding – Your Identity

    I’m working on a coaching class to help my colleagues and team build personal brands. Once I’ve completed the class, I’ll share the material here for anyone who wishes to… Read more

  • Being Dumped in Social Media

    In real life, we call it ‘being dumped’ or ‘breaking up’. In social media, its ‘defriending’. It is the act of leaving your friends, bf or gf, severing ties, calling… Read more

  • 2012 Resolutions? Bah….

    I am not big on resolutions. I think it goes back to my 20’s when I tried every year to set a resolution, and stick to it. It would start… Read more

  • $1000 Giveaway!

    HELP NEEDED:  My company is giving us a chance of winning $1000, and I want to win it so I can give it away to people who deserve a little… Read more

  • Got Klout?

    UPDATE: Klout just released this great infograph that I thought helpful to those who have read this post on Klout. Enjoy! ———————————— Do you have Klout? When I first started… Read more

  • Drawing the Line: Using a National Tragedy for SEO Gain?

    Something really bugged me tonight – I read a blog post on the blog site for a local company (who shall remain unnamed) focused on the recent tragedy that affected… Read more

  • Creating an Innovative Workspace: Part 1

    I know – I’ve neglected my blog. I feel bad, but I’ve been trying to balance my work and life lately, and my blog was something that had to be… Read more

  • Marketing Savant: 60 Social Media Marketing & Promotion Ideas in 60 Minutes

    A pretty comprehensive document outlining 60 social media marketing & promotion ideas in 60 minutes, thanks to Marketing Savant. 60 Social Media Ideas in 60 Minutes Read more

  • It’s the Little Things – Launching a New Product

    It’s the little things that give me joy…. Its been a while, and I apologize for that. But I’ve been working like crazy on a new product that my company… Read more

Welcome to my blog!

I’m Sonya, an outdoor enthusiast who founded @girlpaddlers, and also happens to be a successful marketer. I also live a minimalist and simple life, as a digital nomad working, living and exploring in an RV. Through this blog, I aim to share my expertise, insights, and experiences. Join me on this journey as we explore the world of marketing, outdoor life and building a business together!

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