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Category: Innovation

  • I guess I don’t “Cut the Mustard” … thanks Grey Poupon

    I guess I’m not good enough to eat certain brands of mustard 😦  As an avid eater of Grey Poupon mustard, I was interested to read that they had launched a campaign today on Facebook, that requires one to apply to become a ‘member’ of their Facebook page. Instead of simply ‘liking’ the page, you… →

  • 2012 Resolutions? Bah….

    I am not big on resolutions. I think it goes back to my 20’s when I tried every year to set a resolution, and stick to it. It would start out the same – pick from the following: Diet Quit smoking New job New boyfriend Etc… Then, mix in a little effort Stir Shake Bake… →

  • Got Klout?

    UPDATE: Klout just released this great infograph that I thought helpful to those who have read this post on Klout. Enjoy! ———————————— Do you have Klout? When I first started noodling through social media land, back in the day (July 10, 2007 according to Facebook), I knew I was an early adopter, but wasn’t really… →

  • Creating an Innovative Workspace: Part 1

    I know – I’ve neglected my blog. I feel bad, but I’ve been trying to balance my work and life lately, and my blog was something that had to be put on hold for a bit. That said, I’m back! I’ve been involved in some recent meetings at work that reminded me of a time… →

  • Marketing Savant: 60 Social Media Marketing & Promotion Ideas in 60 Minutes

    A pretty comprehensive document outlining 60 social media marketing & promotion ideas in 60 minutes, thanks to Marketing Savant. 60 Social Media Ideas in 60 Minutes →

  • It’s the Little Things – Launching a New Product

    It’s the little things that give me joy…. Its been a while, and I apologize for that. But I’ve been working like crazy on a new product that my company is launching. I thought it might be interesting to share a bit of inside scoop on how we’re building this thing. I love my job…… →

  • Follow Up – How To Make Me Hire You

    My recent blog post: It’s the Little Things – How to Make Me Hire You had such a huge response! I’m happy to report that I made offers to 5 of the candidates who interviewed with me last week! One of the candidates I hired was the gentleman who returned after the interview and hand… →

  • It’s the Little Things – How to Make Me Hire You

    Following on from my post : Its the Little Things – How to Make Me Your Customer, I thought I’d cover a post on how to make me hire you. I’ve been interviewing people for positions I have open at my company. Six open positions, dozens of phone screens and interviews, and 20 in person interviews. I… →

  • Part 2: Notes from ISUM10 – Research 2.0: Using Technology to Drive Insight

    Part 2: My Notes From Internet Summit 2010 Colin Hynes – Rue La La Research 2.0: Using Technology to Drive Insight (Colin is Zsar of Social at Rue La La) Ask: Who is coming to your site? What are they trying to accomplish? Are they successful? If not why? If so, why? What do they… →

  • 27 FREE Marketing Guides

    I love free resources, and so when I come across a nice list of resources, I like to share them with my readers. VerticalResponse has an amazing repository of downloadable PDF files on topics including Social Media and Email Marketing. [VerticalResponse is an email marketing solution provider, offering solutions to businesses of all sizes]. Check them… →