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Category: Inspiration

  • Note to Self: Be Agile and Adjust Quickly

    In my last post I talked about how I came around to launching The Geekettes Club. Since our launch, I’ve decided that I will share what I can about the launch of The Geekettes Club in a transparent way, and share the positives and the negatives, lessons learned, etc. in the hopes that it might… →

  • What Makes Your Company Insanely Great?

    “Yet, the best business model in the world is also the simplest: make stuff that’s insanely great.” – Umair Hague , Harvard Business Review This is a wonderful quote, and so true! A lot has been written about Apple, and how all Apple products are insanely great. I’m a MAC girl, so I 100% agree…… →

  • A Little Bit of Moleskine and a Whole Lot of Creativity

    I’m a big proponent of doing whatever it takes to get creative… including buying moleskine note books with colors matching the colors of your brand 😀 I bought these the other day from Borders. The green is for my Wave Marketing notes, and the pink is for The Geekettes Club notes. I love writing in… →

  • Crowdsourcing in to 2010

    Its my humble opinion that Crowdsourcing will be a pretty big trend this year. So what’s Crowdsourcing? Here is the Wikipedia definition: Crowdsourcing is a neologistic compound of Crowd and a short for Outsourcing, for the act of taking tasks traditionally performed by an employee or contractor, and outsourcing them to a group of people… →

  • I’m Writing On My Walls!

    Why? Because I can! I just ordered one of the best products I’ve heard of in recent years – IdeaPaint. You just paint it on , and you can start writing on it. Sweet! I’ll take pictures once I’ve painted my office, but here is a pic for inspiration. Follow them on Twitter @ideapaint and… →

  • Reuse, Recycle – Pay It Forward!

    Everyone knows how wonderful it feels to help other people! If you received a new laptop or desktop for the Holidays, would you consider donating the old one? A new company I’m launching in February – The Geekettes Club – has a laptop donation program in which we will be providing laptops (within 3-4 years… →

  • How to Improve Your Brand “Experience”

    What is a brand?  Depending on who you ask, the answer may vary.  A web design company may tell you that a brand is your logo and website.  Others may say it is the adjectives a customer or potential customers use to describe your product or service.  A brand is all of these things and… →

  • What Matters Now – According to the Marketing Gods!

    UPDATE: Seth has just released his presentation in eBook format <- download it now, and enjoy!!! I felt compelled to share this amazing presentation with you all. What Matters Now is the work of more than 60 people with big ideas and something to say. It will inspire you to make some changes in 2010, and… →

  • What Was Sexy & Sensational in 2009?

    What was sexy in 2009??? Social Media was sexy AND sensational! And here is one of the most comprehensive lists of tricks, tools, wisdoms, nuggets – everything you need to know to take your brand to the next level and make it HOT! It has everything you need to be sexy in Social Media courtesy… →

  • The Big Boys Are Doing It!

    Back in October, Citibank conducted a study of small businesses, and found that 75% of small business DON’T find social media useful. (For the study, 500 U.S. businesses with fewer than 100 employees were surveyed.)  It was also found that, to generate business leads and sales, • 25% are using more online advertising • 28%… →