Women in Business Award Luncheon

I was so honored to be awards a Women in Business Award today, along with 23 other deserving women. Inside Business were the hosts and organizers, and put on a terrific event to honor us. I was grateful to Nicole Newsome, my husband John, sister Kylie, brother in law Kyle and my team from Dominion…

Customer Experience: My Notes From Internet Summit 2010

I was fortunate to attend the Internet Summit in Raleigh, NC a few weeks ago. I had a couple of ‘aha’ moments, but a lot of affirmation moments – affirming that what I was doing and thinking was correct. Over the next month or so, I intend to share some of my notes here. First…

A Personal Update – and Setting New Goals

Its been a very busy few weeks. I started a new job, while wrapping up with old clients, attended a conference in Raleigh, NC, organized a fundraising event for The Geekettes Club, and worked on selecting a Board of Directors for The Club. Phew! I need a holiday 😀 In all honesty, I’m having a…

Dana Todd: Internet Summit – 2015 Predictions in Search

  Dana Todd @DanaTodd Newsforce.com  (P.S. her hair is purple today… Love her!) From #isum10 2015 Predictions: – UPC Search (bar codes and mobile codes) – DSPs and custom dashboards for the masses – “App SEO” – Sponsored stories in news via PPC – OOH search/augmented reality – TV search – iAds $bigger than Yahoo!/Bing…

Inspiration from “The Fulfillment Guy” and Zappos

My friend and client, Eric Brown – aka “The Fulfillment Guy” – had the privilege of meeting Tony Hsieh, the CEO of Zappos. I’m envious of Eric… Tony is an inspiration. He has built a phenomenal company, that was just recently acquired by Amazon. I just bought Tony’s book “Delivering Happiness”, and can’t wait to dig in….

Its the Little Things – How to Make Me Your Customer

Update: Lands End Canvas blows me away. They really know how to treat people right! After I wrote my post, I tagged them on a FB post about my blog post, and next thing I know, my blog is on FIRE! The page views went through the roof. Why? Because Lands End posted about ME…

Display is Bringing Sexy Back

My focus lately has been on advocating the benefits of email marketing as I think it is a marketing channel that is poorly under utilized and yet so very cost effective! And remember, it has the highest ROI in any direct response marketing channel! But I’m stepping off my email marketing soapbox for a bit…

WeReward: Just Another Geo-Location Service?

You may recall my post on FourSquare, where I talk about the benefits to retailers in using the ‘check-in’ service. Since that write up, I’ve signed up for and played with nearly a dozen new sites and apps. In addition to Gowalla, Foursquare, and Brightkite, I’ve also used the check-in feature of Yelp, and  Whrrl (although I lost my…

#LMX2010 – A Big Day in Hampton Roads History

Tomorrow is a big day in Hampton Roads. For the first time, the region is pulling out all the stops and hosting a huge marketing convention. This is a big deal in this military heavy region – most conventions are government or military related. About a year ago, Kurt Noer, the CEO and Founder of…